Everything About
SEO

SEO ⏱ 23 min read

A Ali Khan Sep 26, 2026

Inconsistent Business Listings: 40 Directories, 3 Phone Numbers, 0 Rankings

Your business has one address. The internet has four versions of it. Two carry the old suite number. One has the phone line you stopped answering in 2023. One spells…

Read more →

SEO ⏱ 22 min read

A Ali Khan Sep 23, 2026

6 Canonical Tag Mistakes That Quietly Remove Your Pages From Google

Search Console says 14,000 of your pages are "Duplicate, Google chose different canonical than user". You set a canonical on…

Read more →

SEO ⏱ 20 min read

A Ali Khan Sep 19, 2026

Keyword Cannibalization: How to Find the Two Pages Fighting Each Other

You published a second article on the topic last month, and your ranking has not moved. Not up. Not down.…

Read more →

SEO ⏱ 21 min read

A Ali Khan Sep 16, 2026

Shopify Duplicate Content: Collection Filters Make Pages You Never Built

Search Console says your store has 41,000 pages. You have 800 products and about forty collections. Nobody sat in a…

Read more →

SEO ⏱ 20 min read

A Ali Khan Sep 15, 2026

In-House SEO vs Agency: The $65k Salary vs the $36k Retainer

Every in-house SEO vs agency comparison starts the same way. The spreadsheet says $65,000 against $36,000 and the decision looks…

Read more →

SEO ⏱ 21 min read

A Ali Khan Sep 11, 2026

Link Building Cost: What a $350 Link Buys That a $50 One Does Not

Two quotes land the same week. One offers links at $50. The other wants $350 for the same thing. The…

Read more →

SEO ⏱ 21 min read

A Ali Khan Sep 7, 2026

Crawl Budget Optimization: The 4 Things Googlebot Is Wasting Yours On

You published 40 pages last quarter. Google indexed 9 of them. Search Console says the rest are "Discovered, currently not…

Read more →

SEO ⏱ 20 min read

A Ali Khan Sep 3, 2026

Indexed But Not Ranking? 7 Reasons Google Crawled Your Page and Ignored It

Search Console says the page is indexed. You search for the term and it is nowhere. Not page two. Not…

Read more →

SEO ⏱ 20 min read

A Ali Khan Aug 30, 2026

Technical SEO vs On-Page SEO: Which to Fix First on a Site Under 500 Pages

A client sent me a 60 page technical audit and asked which item to start with. Their site had 240…

Read more →