Summary: Mezvic is an AI automation and digital marketing agency. We collect data you provide to us and data we collect automatically when you use our site. We use it to deliver our services, improve your experience, and communicate with you. We do not sell your personal data — ever.
Information We Collect
Information You Provide Directly
When you interact with Mezvic — whether booking a strategy call, submitting a contact form, or engaging our services — you may provide us with:
- Full name, business name, and contact details (email address, phone number)
- Company information including website URL, industry, and business size
- Payment and billing information (processed securely via Stripe — we never store card data directly)
- Project briefs, onboarding questionnaires, and service requirements
- Communications with our team via email, WhatsApp, Slack, or support channels
- Account credentials if you access any client portals or reporting dashboards
Information We Collect Automatically
When you visit our website, we automatically collect certain technical and usage data through cookies and similar technologies:
- IP address, browser type, operating system, and device identifiers
- Pages visited, time spent on site, referring URLs, and click paths
- Geographic location (country and city level only)
- Google Analytics 4 behavioral data including session duration and conversion events
- Heatmap and scroll-depth data via Microsoft Clarity or Hotjar
- Advertising interaction data from Google Ads and Meta Ads pixels
Information From Third Parties
We may also receive information about you from third-party sources, including:
- Calendly scheduling data when you book a consultation call
- LinkedIn Lead Gen Forms or similar ad platform forms
- Referral partners who recommend our services to their clients
- Publicly available business information for prospecting purposes
How We Use Your Information
We use the information we collect for the following purposes, always grounded in a lawful legal basis:
| Purpose | Legal Basis | Examples |
|---|---|---|
| Service Delivery | Contract performance | Running your SEO campaigns, automation builds, eCommerce management |
| Communications | Legitimate interest | Strategy reports, project updates, invoice delivery |
| Marketing & Outreach | Consent / Legitimate interest | Newsletter, case study emails, service announcements |
| Analytics & Improvement | Legitimate interest | Understanding how visitors use our site to improve UX |
| Legal Compliance | Legal obligation | Tax records, fraud prevention, regulatory reporting |
| Advertising | Consent | Retargeting ads on Google and Meta to website visitors |
We will never use your personal data for purposes incompatible with those described above without first obtaining your consent.
Data Sharing & Disclosure
We do not sell, rent, or trade your personal information to any third party. We share data only in these limited circumstances:
Service Providers (Data Processors)
We work with carefully vetted third-party vendors who process data on our behalf, including:
- Google Workspace — email, calendar, and file storage
- Stripe — payment processing (PCI-DSS Level 1 compliant)
- Calendly — scheduling and appointment management
- GoHighLevel — CRM, pipeline, and marketing automation
- Slack / WhatsApp Business — client communications
- Looker Studio / Google Analytics — performance reporting
- n8n / Zapier / Make.com — automation workflow processing
Legal Requirements
We may disclose your information if required to do so by law, court order, or governmental authority, or where we believe disclosure is necessary to protect the rights, property, or safety of Mezvic, our clients, or others.
Business Transfers
In the event of a merger, acquisition, or sale of assets, your personal data may be transferred as part of that transaction. We will notify you via email and/or a prominent notice on our website prior to such a transfer.
Important: All third-party service providers are contractually bound by Data Processing Agreements (DPAs) to process your data only according to our instructions and in compliance with applicable privacy law.
Cookies & Tracking Technologies
Our website uses cookies and similar tracking technologies to enhance your browsing experience and understand how visitors interact with our content.
| Cookie Type | Purpose | Can Be Disabled |
|---|---|---|
| Essential / Functional | Required for the website to function (navigation, form submission) | No — required |
| Analytics (GA4) | Understand traffic sources, page performance, and user behavior | Yes — opt-out available |
| Marketing / Advertising | Google Ads & Meta Ads remarketing pixels | Yes — opt-out available |
| Heatmap / Session Recording | Microsoft Clarity for UI/UX improvement (anonymized) | Yes — opt-out available |
You can manage cookie preferences through your browser settings or by contacting us directly. Note that disabling certain cookies may affect website functionality. For instructions on managing cookies in your browser, visit allaboutcookies.org.
Data Security
We implement industry-standard technical and organisational security measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction:
- SSL/TLS encryption for all data transmitted between your browser and our servers
- Role-based access controls — team members only access data needed for their specific role
- Two-factor authentication (2FA) enforced across all internal tools and client systems
- Regular security audits and vulnerability assessments
- Encrypted storage for sensitive client and payment data
- Documented incident response and breach notification procedures
Please note: No method of transmission over the internet is 100% secure. While we use commercially reasonable measures, we cannot guarantee absolute security. If you suspect any unauthorized use of your data, contact us immediately at [email protected].
Data Retention
We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected, or as required by law:
- Active client data — retained for the duration of our engagement plus 3 years after contract end
- Financial and billing records — retained for 7 years in compliance with tax regulations
- Website analytics data — retained for 26 months in Google Analytics (industry standard)
- Marketing email data — retained until you unsubscribe, then deleted within 30 days
- Prospecting data — retained for up to 12 months from last contact if no contract is entered
- Support and communication records — retained for 2 years from the last interaction
When data is no longer needed, we securely delete or anonymize it in accordance with our data disposal policy.
Your Rights & Choices
Depending on your location, you may have the following rights regarding your personal data. We honour these rights for all clients and website visitors globally, regardless of jurisdiction:
- Right of Access — Request a copy of the personal data we hold about you
- Right to Rectification — Request correction of inaccurate or incomplete data
- Right to Erasure ("Right to be Forgotten") — Request deletion of your data, subject to legal obligations
- Right to Restrict Processing — Request that we limit how we use your data
- Right to Data Portability — Receive your data in a structured, machine-readable format
- Right to Object — Object to processing based on legitimate interest, including for direct marketing
- Right to Withdraw Consent — Withdraw previously given consent at any time without affecting prior processing
How to exercise your rights: Email us at [email protected] with your request. We will respond within 30 days. We may need to verify your identity before processing the request.
Third-Party Services & Links
Our website may contain links to third-party websites, tools, and platforms — including Calendly, LinkedIn, and social media profiles. These third parties have their own privacy policies, and we are not responsible for their practices.
When we manage third-party platforms on your behalf as part of our eCommerce management or digital marketing services (e.g., your Amazon Seller Central, Shopify store, or Meta Ads account), we access those platforms strictly within the scope of our agreed engagement and handle all associated data with the same care as described in this policy.
International Data Transfers
Mezvic serves clients across the USA, UK, UAE, Australia, Europe, and beyond. Your personal data may be processed in countries outside your own, including countries that may not have the same data protection laws as your home country.
Where we transfer data internationally, we ensure appropriate safeguards are in place, including:
- Standard Contractual Clauses (SCCs) approved by the European Commission for EU/UK data transfers
- Data Processing Agreements (DPAs) with all international sub-processors
- Adequacy decisions where available for cross-border data flows
- Encryption and access controls applied regardless of data location
Children's Privacy
Mezvic's services are designed for businesses and are not directed at children under the age of 16. We do not knowingly collect personal data from minors. If you believe a child has provided us with personal information, please contact us immediately at [email protected] and we will promptly delete it.
Policy Changes
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make material changes, we will:
- Update the "Last Updated" date at the top of this page
- Notify active clients via email at least 14 days before changes take effect
- Post a prominent notice on our website for significant changes
Your continued use of our services after the effective date of any changes constitutes your acceptance of the updated policy. We encourage you to review this page periodically.
Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or how we handle your personal data, please don't hesitate to reach out:
- Email: [email protected]
- General Enquiries: [email protected]
- Website: mezvic.com
- Response time: We aim to respond to all privacy requests within 5 business days
Have More Questions?
Our team is happy to walk you through how we handle your data or answer any privacy-related questions before you engage our services.